Your customers come back. Your business grows.
Create your digital loyalty program in minutes. No apps to download. No physical cards. Just the phone your customers already carry in their pocket.
7-day free trial · Set up in 5 minutes · Cancel anytime
What is SumaKey?
SumaKey is a Spanish digital loyalty SaaS platform that enables local businesses to create and manage points and stamps programs directly on Apple Wallet and Google Wallet. Without your customers downloading any additional app, SumaKey turns the phone they already carry in their pocket into their digital loyalty card. Developed in Madrid, Spain, and available to any business from €24.99/month.
- What is SumaKey
- A digital customer loyalty platform compatible with Apple Wallet and Google Wallet. Create points and stamps cards with no need for apps or special hardware.
- Who is it for
- Designed for local businesses: coffee shops, restaurants, hair salons, gyms, fashion stores, bakeries, beauty salons, and any business looking to build customer loyalty.
- SumaKey pricing
- From €24.99/month (Professional plan) to €44.99/month (Business plan). 7-day free trial. Cancel anytime.
- Key features
- Customizable digital cards, push notifications, QR scanning, customer CRM, real-time analytics, automatic birthday rewards, and multi-card support.
- No app for customers
- Customers don't need to download any app. The card is saved natively in Apple Wallet or Google Wallet, already installed on all smartphones.
- Location and coverage
- SumaKey is developed in Madrid, Spain, and operates across Spain and the European Union. Support in Spanish. GDPR compliant.
Full control, wherever you are
Access your dashboard from your computer or phone. View real-time statistics, manage customers, and modify offers instantly. Your business never stops, and neither does your loyalty tool.
Your brand takes center stage
Forget generic designs. Customize the registration form and digital card with your logo, your colors, and your rules. Capture your customers' data (CRM) while keeping your visual identity intact.
No Apps. Straight to Wallet.
Eliminate friction. Your customers don't need to download any unknown app. The card is saved natively in Apple Wallet and Google Wallet, the same place they already store their credit cards and boarding passes.
You work hard to attract customers. Stop losing them because you don't have the right tools.
Churn Rate
of customers never return after their first visit.
Acquisition Cost
cheaper to retain a customer than to acquire a new one.
Average Ticket
increase in annual spending from loyal customers.
Paper cards get lost.
Nobody downloads apps.
SumaKey lives where your customers already are: in their Apple Wallet & Google Wallet
It's that easy
In 4 steps you go from having no loyalty program to having a professional one.
Step 01
Step 01
Create your program
Set up your loyalty card in less than 5 minutes. Choose between points or stamps, upload your logo, set your brand colors, and define the rewards that will delight your customers.
Step 02
Step 02
Share with customers
Generate a unique QR code or a direct link. Your customers scan it and save the card directly to their Apple Wallet or Google Wallet. No apps to download.
Step 03
Step 03
Scan and reward
With every purchase, scan their card from your own phone or tablet using our merchant web-app. Points update instantly and the customer gets a notification.
Step 04
Step 04
Build loyalty and grow
Your customers come back more often to unlock rewards. You gain recurring visits, valuable data, and a direct communication channel. That simple.
Everything you need. Nothing you don't.
Tools designed for real businesses, not IT departments.
Apple Wallet & Google Wallet
Your customers save their card on the phone they already have. No apps to download. Zero friction.
Your brand, your design
Customize colors, logo, and style. The digital card reflects your business identity.
Push notifications
Send offers and reminders directly to your customers' lock screen.
Instant QR scanning
Add points or stamp visits in seconds. From your phone or tablet, no special hardware needed.
Built-in customer CRM
Know your customers: visits, accumulated points, preferences, and behavior.
Real-time analytics
Dashboard with key metrics: active customers, daily visits, return rate.
Birthday rewards
Surprise your customers with bonus points or automatic special rewards on their birthday.
Real businesses. Real results.
Discover why businesses like yours already trust SumaKey
“I think it's an essential idea for any business, because it helps build customer loyalty and the app never fails — it runs 24/7. I totally recommend it”
Paula
Owner, Lions Lounge
Torrejón de Ardoz (Madrid)
“Since we set it up, customers ask about the card as soon as they walk in. It's super easy to use for both us and them, and you can tell people come back more often”
Alan
Owner, Crypto Shisha
Madrid
“The best part is you don't need to explain anything — the customer scans the QR and the card is on their phone. It's really helped me get customers coming back more often”
Sergio
Owner, Ego House by Navs
Madrid
“My clients love it because everything is on their phone without downloading anything. I can see it all in the dashboard and know exactly who comes back and who doesn't — that's gold for me”
Natasha
Owner, NatNails Studio
Alcalá de Henares (Madrid)
Why SumaKey?
Compare traditional methods with the modern solution
Traditional
- Physical cards that get lost
- Apps nobody downloads
- Only works on some phones
- No push notifications
- No customer data
- Complex setup
- Hardware and printing costs
SumaKey
- Digital card in Apple and Google Wallet
- No apps to download
- Works on any phone
- Direct push notifications
- CRM with customer data
- Set up in 5 minutes
- No hardware costs
Clear pricing. No surprises.
Choose the plan that best fits your business.
Professional
Ideal for small businesses.
- 1 loyalty card
- Up to 100 customers
- Apple Wallet & Google Wallet
- Unlimited QR scanning
- Push notifications
- Full customization
- Real-time analytics
- Email support
- Priority support
Business
For growing businesses.
- Up to 2 loyalty cards
- Up to 300 customers
- Apple Wallet & Google Wallet
- Unlimited QR scanning
- Push notifications
- Full customization
- Real-time analytics
- Email support
- Priority support
VAT (21%) automatically calculated at checkout based on your location
Need more than 300 customers? Contact us for a custom Enterprise plan
We answer your questions
Everything you need to know to get started with your loyalty program
Do my customers need to download an app?
Do I need special hardware?
Can I customize the card design?
What happens if I exceed the customer limit?
Can I cancel at any time?
How do my customers receive the card?
Does the card work without an internet connection?
Is there a free trial?
Does it integrate with my POS or cash register?
How many loyalty cards can I create?
How do push notifications work?
Can I send an automatic birthday gift?
Can I choose between a points or stamps system?
What customer data can I see?
How long does setup take?
Have more questions?
We're here to help
Start buildingcustomer loyalty today
In 5 minutes you'll have your loyalty program up and running. From €24.99/month. No commitment.